High Quality, Independent, Corporate Advice

December 19, 2021
Lincoln Crowne & Company is a company that offers business solutions to their clients. They place a focus on maximising their shareholder value. Typically, the clients do not engage for an M&A service, they are after an outcome! The work approach by Lincoln Crowne & Company is tenacious, they are relentless in their pursuit of excellence. They deliver on dynamic solutions in the face of challenging problems as well as transactional opportunities which provide the best possible shareholder value for their clients.

Lincoln Crowne & Company was founded in Sydney, Australia, by Nicholas Assef. This is an independent boutique investment bank and strategy corporate advisory firm which operates in both Sydney and Hong Kong, as well as having affiliates in India, Vietnam, Singapore, Boston, and Malaysia.

The core principles that Lincoln Crowne & Center adhere to are based on the understanding that their purpose as a company is to deliver their expertise in deal-making, innovative thinking, deep commercial, and financial judgment. They deliver clear, independent, corporate advice to their clients.  They are so widely respected because of the high quality advice they deliver to their clients. Every single client receives the same high quality services, regardless of the company’s size or location. Lincoln Crowne & Company has been able to work with companies domestically and internationally. They specialize in analytics, development of corporate strategy, and mergers and acquisitions.

The Nicholas Assef Style of Negotiation

June 19, 2021
Over the course of his long quarter-century career, Nicholas Assef has proven himself to be one of the most dynamic and persuasive mergers and acquisitions investment bankers in the Australian and South East Asian markets. As a negotiator, he is described as tenacious, and he strives to use innovative thinking, such as basing his investment strategies on "game theory." By employing such independent thought, he is able to provide every client with clear independent advice and counsel.

The approach taken by Nicholas Assef, who is the founder of Lincoln Crowne & Company Pty. Limited, is based on a tremendous amount of experience over 25 years in various financial disciplines, including mergers and acquisitions, joint ventures, and many others. Over that time period, he has built up an extensive body of work experience, in the corporate world, the legal profession and even in the academic field.

He studied at Harvard Business School, the University of Rochester, Bond University Law School and the University of Technology Sydney, which gave him an extensive business and legal education. He was also a corporate attorney with Allen, Allen & Hemsley in Sydney. It is this wide range of experiences that gives him the tools to be a good negotiator.

Nicholas Assef’s Negotiating Style is Simply Different Than Most

December 21, 2018
Nick Assef has compiled a great team at his firm, Lincoln Crowne and Company. That is because he and his clients want the best negotiators and the best investment advisory services. Nick knows clients choose him and his firm to get far more than a run-of-the-mill investment advisory firm. Clients always come to him with a desired outcome in mind and Nicholas Assef and Lincoln Crowne work very hard to make that happen. From Nick Assef’s perspective, his firm’s purpose is to give clients the deal-making expertise they need for the short term, combined with the wisdom and knowledge to know what may happen somewhere down the line.

Over the course of his long 25-year career, Nick Assef has purposely and carefully developed his basic business philosophy through extensive work experience in the corporate world. Over the years, he has participated in many negotiations and developed a strong reputation as an innovator. His experience as a negotiator, combined with his significant experience as a legal professional and his academic background, help to provide him with a more useful angle to business than most of his peers.

The Life’s Work of Nick Assef is Innovation in Negotiation

June 22, 2018
Before he went on to establish Lincoln Crowne & Company Pty. Limited, a very prominent investment firm, Nicholas Assef was a corporate attorney with Allen, Allen & Hemsley in Sydney. Now, he serves as Lincoln Crowne’s Executive Director and Senior Analyst, where he has become very successful as a specialist in the Australian and South East Asian markets. Through his extensive experience in the corporate world, the legal profession and even the world of higher learning have made Nicholas Assef into a tenacious and shrewd negotiator and advisor.

One of Nick Assef;s favorite negotiation ploys is to apply strategies and tactics based largely on "game theory." By doing this, he tends to secure the best possible outcome for his client. Over the years, he has gained a high level of expertise in areas such as mergers and acquisitions, joint ventures, valuation, growth strategies, shareholder rights, and strategic due diligence. Nick Assef’s clients hire him because they want a specific outcome and they know his tenacity as a negotiator is most likely to get them exactly what they want.